MyPrettyHolidays — A travel website built so customers find, filter, and enquire — not leave.
A 35-year-old travel agency whose old website was costing them bookings to smaller, better-looking competitors. We rebuilt it from scratch to capture and convert serious travellers.
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MyPrettyHolidays has 35 years in the travel industry but their old website made them look outdated. Smaller agencies were winning bookings simply because their sites worked better. We built a fully custom travel platform where customers can browse packages, filter by budget, and enquire directly — with email capture and conversion tracking built in from day one.
MyPrettyHolidays had 35 years in travel and a website that made them look like the newcomer. Visitors couldn't browse packages, filter by budget, or enquire without picking up the phone. Smaller, newer agencies were winning bookings purely because their sites worked better. And nothing on the site could be changed without calling a developer.
We built a full travel platform where the package catalogue is the product. Visitors filter by destination, budget and duration, land on a dedicated page for each tour, and enquire straight from it. A lead magnet captures emails so the list grows from day one, and destination-specific SEO pages pull in searches the old site never ranked for — with the whole catalogue editable from the admin panel.
35 years in travel and our old website was holding us back. People couldn't find packages, couldn't filter by budget, couldn't easily enquire. The new one is a completely different experience — cleaner, faster, easier to use. We can see conversions happening, the email list is actually growing now, and updating content is straightforward. It performs way better than what we had before.
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